Most likely you spend a lot of time marketing and promoting your business. There may be e-mails to respond to, phone calls to return, problems to sort out - and social networking. These are just a few of the many aspects of online business, and all are important. When you hire a ghostwriter, you have more time to tend to the crucial areas of your business that could make or break you if neglected due to a lack of time.
Sure, you will spend money if you pay someone to write content for you, but isn't it worth it considering what you may lose if you spread yourself too thin? Consider the pros and cons; if you really have time to write the content for your business yourself and do quality work, then do it. If not, don't take any chances - get a professional to do the writing for you! It will be a great investment in your business, and time management is one of the most crucial aspects of running a thriving, successful online business today.